Xiaomi announced its plan to spin off the Redmi line into a new smartphone brand a few days ago, and now the same has received a new logo. The new minimalist logo was unveiled by the company’s CEO, Lei Jun simply saying, “Redmi by Xiaomi”.
The new phones under the brand will be Redmi 7 and Redmi Note 7 scheduled to be launched tomorrow. They are expected to incorporate the gradient paint jobs as depicted in the rendered logo.
This move will separate Xiaomi’s flagships (under the Mi brand) and the value for money phones (though Redmi might have some heavy hitters like the Redmi Pro 2). There’s also the Pocophone brand for “flagship killers” and Black Shark gaming phones.